CounterPath’s Bria For iPad: Obsoletes Desk Phones & Conference Phones?

Bria-iPad-Edition-beauty-200In the course of announcing it’s new Bria iPad Edition CounterPath recently made some very bold claims. They claim that within their own company Bria iPad Edition has essentially replaced desktop phones. They further claim it has overtaken their use of dedicated conference phones in meeting rooms. Citing their own internal experience they have brashly declared that the death of the desk phone is upon us.

One would expect a leading maker of soft phones to be less than enthusiastic about the future of hard phones. There is a very clear uptick in the use of soft phones, inspired by Skype at first, but then accelerated by UC clients from companies like Avaya, Mitel and even Microsoft.

Be that as it may, there remain tens of millions of IP phones on desktops around the globe. Clearly, the death of the category has not been universally observed. I hear no weeping from the various Polycom devices that litter my working life.

However, it has been said that the future is already here, just not yet evenly distributed. Perhaps I simply hold a position later on the curve of this trend?

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